The Incredible Rise of Pokemon Go (Infographic)

The Incredible Rise of Pokemon Go (Infographic)

Since its release on July 6th 2016, Pokémon Go has become the biggest craze in the world with brands, politicians and celebrities all jumping on the bandwagon. Since release hundreds of pages have sprung up offering Pokémon Go guides, strategies and tips.

The mobile game is one of the first mainstream, well-known game series to be updated to make use of augmented reality on smart phones. At 20 years old, Pokémon is a well-established brand with a loyal fan base. Nintendo have pulled off a master-stroke by cashing in on the nostalgia that comes with that and combining it with a revolutionary gaming experience.

The Pokémon Go Experience

Pokémon Go uses GPS to understand a player’s location. It makes use of real-world landmarks such as restaurants, statues, shops and monuments, using these as in-game locations such as PokeGyms and PokeShops. This results in one thing - players have to move! Pokémon Go players visit these locations to do battle and get supplies. If they want to catch new Pokémon they have to walk about and find them. What the new format does is really make the player the Pokémon trainer. Where on the Gameboy game the player would press the arrow keys and move Ash around the map, in the latest version the player does all that walking. Exploring to discover new Pokémon and become the Gym Leader.

The Numbers behind Pokémon Go

Within one day of release, Pokémon Go was installed on more US android phones than Tinder. On day one of release Pokémon Go generated $4.5m of revenue. Two days after release it was installed in over 5% of all android phones in the US. After 5 days, it was the most successful mobile game, overtaking Angry Birds and Candy Crush. Three weeks after release the game had been downloaded over 75 million times.

75 million times! That is more than the combined populations of Sweden, Portugal, Greece, Belgium, Cuba, Netherlands, Finland and Denmark combined.

The PokéBandwagon

As is the case with all trends, it did not take long before celebrities, brands and politicians soon jumped on the bandwagon.

US Presidential candidate, Hilary Clinton, has been talking about getting people to “Pokémon Go” to the polls this week.

McDonald’s is becoming the first company to officially partner with the makers of the game, Niantic Labs, by doing so in Japan.

Similarly, lots of small restaurants and business have seen a boost in business. Some clever businesses with Pokestops nearby having been paying to place ‘lures’ on them to attract Pokémon which attract then bring players with them.

For more stats - check out the infographic from below:

Pokemon Go Infographic

Please feel free to publish this infographic. For any enquiries please contact or

What is BargainFox?

Online shopping is now a staple of most people's lives. Nothing beats the convenience of pressing a few buttons and getting something delivered to your door. However there is another huge benefit to logging on that a lot of people overlook.

Discounts and special offers! Many of which are not available at the physical retailer.

Well done! You've found - the premiere coupon code website in the UK.

Covering all the best online shops that deliver to the UK, our selection is updated as soon as the latest coupons and deals are made available.

What discount codes are there?

As part of their marketing policy nearly every online retailer issues discount codes. They are used to entice customers away from the competition and ensure the money is spent with them. Our state of the art technology gathers coupons from all of the most popular and specialty websites, housing them under one roof for your convenience.

These voucher codes might be redeemable for straight-up discounts (i.e. 10% off), free shipping, a free trial to a subscription service, and many other types of offer.

Of course many online retailers also have walk in outlets to, so if there are any printable voucher codes you'll also find them here as well.

How are online discount codes redeemed?

Our user-friendly interface makes it simple to find the discount codes you want. All you have to do is browse via the A to Z of stores, deal type or product type. Or you can use the search bar to find coupons based on your keyword.

Once you've found one you want to use, clicking the link will open a window that will give further details about the offer and reveal the code. Copy this from Bargain Fox and paste it in to the designated promo box during checkout on the corresponding website. If valid you will then see a confirmation message and the total price of the order should drop accordingly.

So what are you waiting for? Browse our huge collection of coupons at today, and make savings on your online purchases forever!

Keep up to date with BargainFox

Copyright © 2024